8 Hours a Day Spent on Screens, Study Finds The Nielsen Company spent 952 days watching various age groups consume media in an attempt to gain insight that would help media companies better target us, b/c we need more of that...
Highlights:
* adults are exposed to screens (TVs, cellphones, even G.P.S. devices) for an average of 8.5 hours a DAY (that's more sleep than most people get)
* regardless of age we all expose ourselves to the same amount of time in front of screens
* 18-to-24-year-olds watch the smallest amount of live TV of any age group (three and a half hours a day), while the 65+ age group watched the most
* when asked to recall their behaviors people underestimated the amount of time they spent with TV by 25% on average
* researchers also noted that people associated a "social stigma" to watching a lot of TV
Sometimes, I don't pay my cell bill on time, because I like it when my phone is shut off...
ReplyDeleteanother reason to not get a i phone.
ReplyDelete